Using Pets to Promote!
We talk about wearable branded products a lot here. Clothing, hats and other accessories ensure your brand is noticed when on the move. Whilst us humans are excellent models for your logo, one avenue that you may not have considered before is advertising your brand on an animal. Around 33% of households own a dog in the UK, so promotions via a pooch could be an untapped marketing possibility.
Why choose a branded light up dog collar as a branded product?
One product that’s really caught our eye recently at Parkers Branded is the light up dog collar. This invention is a great choice for any business with a focus on animals or those looking to target the dog owner audience. This bright, flashing accessory is a product that cannot be missed and ensures ultimate brand acknowledgment!
Bright and Noticeable
The light up dog collar is a high end promotional product that is both durable and uses colourful LED lights for safety in the dark. Light up dog collars ensure that you and your pooch are both seen during those early morning or night time walks. Many of us feel wary heading out in the dark, and just as a runner or cyclist would use a light, adding a light on your dog helps other people notice you and your dog from a distance. Great for walking along country roads, pavements, towpaths or when letting your dog roam free in a field.
Excellent Branding Space
With a branding area of 25mm x as long as you need it (dependent on size), we can accommodate any logo or message to the light up dog collar. Anyone who takes the time to admire your dog out and about will clearly see your brand.
Cost Effective Marketing
The light up dog collar isn’t as expensive as you may think. With prices from just around £6 per unit it could be the perfect product to use as a giveaway, at an exhibition or to win in a prize draw. Plus, if you think about how many times this product will be used over the course of the Autumn, Winter and Spring mornings and evenings, that’s a fair bit of brand exposure.
Stylish and Wearable
The collar is also aesthetically pleasing and looks stylish on any breed of dog, large or small. Sizes are small: 2.5 x 25-37cm, medium 2.5 x 31-43cm and large 2.5 x 41-62cm, or you can do a ‘one size fits all option’. The design is entirely of your choosing but the one we feature in the video features a stylish paw pattern that alternates with your logo which we feel adds to the aesthetics of the collar.
What are the main features of the branded light up dog collar?
Long- Lasting
This product uses LED lights that are bright and long-lasting to ensure the product has longevity. The batteries can simply be changed for a product that will continue to be used year after year.
Durable
Produced using polyester fabric much like a bulked up lanyard the collar also features a solid nickel plated ‘D’ ring, a plastic buckle and adjuster and the polyester fabric that is both durable and hard-wearing can be pantone matched and printed in up to 4 spot colours or the whole thing can be digitally printed to give a multi coloured design.
Waterproof
The collar is waterproof, so suitable for the winter rain, snow or hail! It’s also easy to clean, just using a damp cloth to wipe away any mud or dirt after use.
3 Light Settings
The light up dog collar features 3 settings for variety including fast flashing, slow flashing and on constantly. LED lights are white, but show through in the print colours over the top of them – in the case of the one featured it appears blue.
Comfortable
These collars are tolerated by most dogs and are easy to put on with minimal struggling! They are lightweight and comfortable to wear.
View this product in action
If you’d like to see the branded light up dog collar in action, watch our short video at the top of the page. Here we feature Charlie and Janie’s beautiful dog Nancy modelling the dog collar we recently produced for the Injured Jockey’s Fund.
Find Out More About our Range of Promotional Pet Products
Are you imagining your logo on this light up dog collar? If you’d like to know more, contact our friendly team for a quote and we’ll bring your brand to life.


